Types And Usage Instructions Of Coupons

Coupon Types Overview

From Type Classification to Rules Explanation

I Coupon Types Overview

1. By Usage Type

Type Icon Definition Example
Spend & Save 🛒 ¥Y off when spending over ¥X ¥50 off when spending ¥300
Percentage Discount 💰 Percentage discount on order total 20% off (Max discount ¥100)
No-threshold Cash Coupon 💵 Direct deduction without spending requirement ¥10 no-threshold coupon
International Shipping Coupon 🚚 Deduction on all/part of shipping fees Deductible for platform international shipping
Category-specific Coupon 🏷️ For specific product categories ¥30 off beauty products over ¥200

2. By Distribution Method

  • N
    New User Exclusive: Automatically issued within 24hrs of registration (e.g. ¥5 no-threshold + ¥15 off over ¥100)

  • Event Collection: Manual claim during limited-time events (e.g. 618 Mega Coupons)
  • P
    Points Exchange: Members exchange points for coupons (e.g. 500 points for ¥20 coupon)
  • T
    Targeted Distribution: Sent to inactive/high-value users
  • I
    Referral Coupon: Issued to referrer and referee

II General Usage Rules

3. Activation Conditions

Validity Period: Start date-End date or Valid N days after activation

Applicable Scope:

Supported: Directly usable at payment center
Unsupported: Virtual goods/Second-hand/Special categories (e.g. medicine)

4. Stacking Rules

Combination Scenario Allowed Explanation
Multiple Spend & Save No Limited to 1 per order
Discount + Spend & Save No Apply spend threshold first, then discount
Coupon + Platform Promotion Not stackable in some activities

5. Refund Handling

  • Unused Coupon: Automatically returned after return
  • Used Coupon: Refunded proportionally to actual payment amount (e.g.: ¥100 order with ¥10 coupon, refund ¥90 returns ¥9 coupon)

III Special Coupon Explanations

6. Referral Registration Coupon

Distribution Logic: User A shares → Friend B claims → Both get 1 coupon

Usage Limit: Only valid for B's first order

7. Targeted Distribution Coupons

Time-limited

「Early Bird Coupon」

Claim coupon code on event page 7:00-9:00, enter code at Member Center > Coupons

Event

🎁「Limited-time Benefit Coupon」

Claim promo code during limited-time events, enter code at Member Center > Coupons

IV Frequently Asked Questions

Q1Why did coupon suddenly disappear?
Possible reasons: Expired/Used/Not meeting conditions (e.g. unreached spending threshold)
Q2Why can't coupons be stacked?
System prioritizes optimal combination, conflicting coupons show greyed out
Q3Can corporate purchases use coupons?
Requires corporate account activation and application for specialized procurement coupons
Previous